Pioneering Sales & Marketing with Horizon Blue

With an impressive legacy of experience spanning over 60 years, Horizon Blue has crafted an art form out of sales and marketing in the vacation club and timeshare ownership space. Recognizing that marketing is the genesis of success, we continuously refine our strategies, keeping efficiency and cost-effectiveness at the forefront. Engage our seasoned team to expand and perfect your marketing and sales channels, leveraging our proven results to drive your business forward.

The Future of Virtual Vacation Club Sales

The ‘Travel Review’, our branded vacation club, is a testament to Horizon Blue’s innovative spirit, presenting virtually every day except major holidays. Born out of necessity during a global pandemic, this platform has evolved into the most efficient way to introduce prospects to our exceptional travel products.

In-House Marketing Mastery with Horizon Blue

Horizon Blue revolutionizes in-house marketing for resort developers by crafting bespoke channels that blend face-to-face engagement with seamless digital interactions. Our dynamic marketing strategies are designed to encourage resort guests to participate in sales presentations, offering them compelling incentives that extend beyond a single visit. These interactive experiences not only showcase the resort’s allure but also open up avenues for revenue through future bookings. With Horizon Blue, continual monetization of each guest’s experience is not just an ambition—it’s a standard of excellence we uphold with every encounter.

Innovative Lead Generation for a Digital Age

At the heart of Horizon Blue’s strategy is lead generation. Pioneering the digital marketing space, we harness the power of social media campaigns, search engine optimization, paid searches, affiliate marketing, and influencer partnerships. Our methodology is not just about generating leads; it’s about creating a robust funnel that amplifies your current base and captures new market segments.

Integrated Call Center Excellence

Marketing is a cyclical journey that encompasses service and retention. Horizon Blue’s in-house call and service center operates at the intersection of innovation and communication. With strategic partnerships both domestically and internationally, we leverage these hubs to maximize customer engagement and loyalty, creating a comprehensive marketing and service cycle.

Dynamic Off-Property Contacts  (OPC)

Our approach to off-property marketing is as unique as the demographics we target. Through event management partnerships focused on high-traffic events, we align our efforts with virtual trends and brick-and-mortar methodologies. This dual approach ensures that whether online or in-store, Horizon Blue is pioneering pathways to connect with potential vacation club and timeshare owners.

Brick and Mortar Developer Sales Expertise

Despite the digital transformation, the power of onsite, face-to-face presentations remains unmatched. Horizon Blue has a wealth of experience in cultivating on-site sales teams and marketing efforts within resorts and vacation club stores. By partnering with developers, we offer a tangible financial opportunity to accelerate product movement and achieve remarkable sales outcomes.